How maipl Used Dezoko Solutions to Draft PRDs, Briefs and User Stories From a Team's Own Documents
Product Management / SaaS
maipl
Product teams spend hours writing PRDs from scattered documents. We built the AI behind maipl, which reads a team's own files and drafts editable PRDs, briefs and user stories, then sends them to Jira.
4
Specialist AI assistants
Jira
Built-in integration
Instant
Uploads with no waiting
Table of Contents
Client: maipl
Problem
- Product knowledge was scattered across research docs, specs, notes and Jira
- Writing a PRD meant gathering all that context by hand first
- PRDs, briefs and user stories took hours to write from scratch
- Generic AI tools didn't know the team's product or history
- Plans had to be copied into Jira manually
- Product managers were spending more time writing documents than planning products.
Solution Exploration
- Using templates and writing every document by hand
- Using a general-purpose AI chatbot that knew nothing about the team
- AI assistants that work from the team's own documents and connect straight to Jira
How Dezoko Helped
- One home for product knowledge: Teams upload their documents once and can search them by meaning, not just exact keywords.
- AI-drafted planning documents: The AI uses the team's own documents to draft editable PRDs, briefs and user stories.
- Four specialist assistants:
- One condenses long documents into short summaries.
- One finds the most relevant information for each task.
- One drafts PRDs, briefs and user stories.
- One connects finished plans to the team's Jira backlog.
- No waiting on uploads: Documents are prepared in the background, so uploads finish instantly.
- Secure Jira connection: Jira is connected once for the whole organisation, with access details kept safely locked away.
Governance and Control
- Every change to the AI's instructions is versioned and tracked
- Jira access details are kept in a secure, locked-down store
- Jira access is managed at the organisation level
- The AI runs separately from the main app, so it can be updated on its own
Key Outcomes
- Teams draft planning documents from their own knowledge, in one place
- Uploads finish instantly while documents are prepared in the background
- The AI can be improved without disrupting the main app
- Plans reach Jira without copy-pasting
How it works
STEP 1
Upload documents
STEP 2
Prepared automatically
STEP 3
Find relevant context
STEP 4
AI drafts documents
STEP 5
Send to Jira
How We Built It
We built the AI behind maipl around three simple ideas:
Your Team's Knowledge, Ready to Use
- Teams upload their files once and they are saved in the cloud.
- Each document is prepared in the background, so nobody waits for an upload to finish.
- Documents become searchable by meaning, so the AI can find the right context even when the wording differs.
A Team of Specialist Assistants
- Four assistants each handle one job: summarising, finding information, drafting documents and working with Jira.
- Every draft is based on the team's own documents, not generic guesswork.
- Jira is connected once for the whole organisation, so plans flow straight into the backlog.
Built to Improve Safely
- The AI runs separately from the main app, so improvements can ship without disrupting the product people use every day.
- Every change to the AI's instructions is tracked, so it is always clear what changed and when.
- Jira access details are kept in a secure, locked-down store.
Built With
- AI: Google Vertex AI
- Hosting: Google Cloud
- Database: PostgreSQL
- Web App: Next.js and FastAPI
- Integrations: Jira
Business Impact
- AI improvements reach users faster and with less risk
- Uploads are instant, with no waiting around
- Drafts are grounded in the right context from the team's own documents
- Every change to how the AI behaves can be reviewed